Central West End, St. Louis, MO – After three sell-out years, the wine festival that weaves through the Central West End returns in 2022 with the same goal: to raise a glass to a favorite summertime vino, and, more importantly, raise awareness for organizations improving quality of life for women and girls throughout St. Louis.
The event will take place on May 7th starting at noon. Purchasers pick from a list of non-profits, selecting one to support with each ticket bought; organizations like Safe Connections, Pink Ribbon Girls, Diamond Divas Foundation, St. Louis Ovarian Cancer Awareness, Habitat for Humanity Saint Louis, Missouri Job's Daughters and more.
Event tickets are $35 and include a commemorative wine glass for collecting 10 rosé sample in while perusing storefronts and side patios of the Central West End. A corresponding passport guides attendees from one stop to the next – and a Festival Marketplace curated by the Women’s Creative, will feature dozens of local – mostly women-owned – businesses, a live entertainment stage and more.
This fun-filled festival is more than just an excuse to sip wine and shop in the Central West End. It’s designed to bring light to the troubling fact that in the U.S., only four to seven percent of all institutional giving goes to organizations whose mission is of service to women and girls.
That’s a figure Lisa Picker, Executive Director of the Women’s Foundation of Greater St. Louis, is committed to changing.
“In the St. Louis region, women with children make up the majority of people living in poverty. And yet, philanthropic investments are often not making it to the most vulnerable among us. We are committed to increasing giving for women and girls because we know that by investing in them, we are not only improving individual lives – we are creating a ripple effect throughout our community that will last for generations to come.”
This sentiment is shared by committee member and West End neighbor Carol Kyser.
“We know that too many women are struggling to find affordable housing, a good school for their children and access to quality healthcare,” said Kyser. “There are organizations right here in St. Louis that are filling the gaps, that are helping women find pathways out of a violent relationship or towards a new job opportunity. This is exactly what we’ll be recognizing on Rosé Day.”

2022 station stops include:
SUITE SUPPLY
STRAUB'S
LEFT BANK BOOKS
UP DOWN BARCADE
SALT + SMOKE
KINGSIDE DINER
CITIZEN PARK
FESTIVAL MARKETPLACE CURATED BY THE WOMEN'S CREATIVE
CBD KRATOM
SHAKE SHACK
BBQ SALOON
LIBERTY CANNIBUS
Event tickets are on sale now at www.rosedaystl.com. Tickets are limited, required and will sell out!
In partnership with:
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